Innovative Retail Laboratory (IRL) is an application-related research lab at the German Research Centre for Artificial Intelligence (DFKI), located in the GLOBUS SB-Warenhaus Holding in St. Wendel, Germany. The close association with the experts of GLOBUS enables individual projects to have the focus on the specific needs and potentials of future self-service stores and accelerates the transfer of research results into practice.
IRL gives a visionary view of the future of retail. Future systems will support the increasing mobility of customers connecting an intuitive and natural dealing with assistance systems. The fusion of information from different sources and their semantic interpretation allows to generate new knowledge - developing such intelligent assistance systems for customers and staff is the core vision of IRL.